TSI Blog

The Survey Initiative And Vimto Win Silver At CIPR Pride Awards

October 2nd, 2017 by admin | No Responses

We, along with soft drinks giant, Vimto, have won silver at the CIPR Pride Awards (Anglia, Thames and Chiltern) for Best Internal Communications Campaign.

Here’s our case study outlining the work we did with them.

Vimto

Vimto is an international soft drinks company owned by Nichols plc, with sales in over 85 countries, marketing products in both the still and carbonate categories. The company has undergone a strategy of diversification and integration to achieve consistent growth. The Vimto brand is iconic worldwide and the drink is made with a secret recipe of 23 fruits, herbs and spices to create a unique, fruity flavour.

The challenge

Vimto takes pride in being a great place to work. To ensure they maintained great working environments, they commissioned The Survey Initiative to devise a bespoke staff survey to identify what they did well, plus areas for improvement.

What did we do?

We started working with Vimto back in 2015, we began analysing the issues that would be important to the … read more »

Work Is What You Do, It’s Not A Place

September 25th, 2017 by Alison McKinney | No Responses

The ability to work flexibly and have the empowerment and autonomy to carry out your work is a desirable work ethic that can benefit both employees and employers.

So, why is it that there are still numerous organisations out there who just can’t or won’t see how everyone can benefit?

Speaking to an old Human Resources colleague, she had told me that her Chief Exec. had refused point blank to even consider flexible working, fearing that employees would take advantage and nothing would get done.

“I just don’t understand him” she said. “After all, work is what you do, it’s not a place!”.

Of course, for some people, their role pretty much dictates where they have to work. You wouldn’t expect to visit your dentist to have a filling, in his potting shed!

Seriously though, the working world is moving and changing, and with such busy lives and rapid pace of living, people are looking to have a more flexible approach to getting the job … read more »

This Little Girl’s Mum Teaches Us A Lesson About What Fairness Really Means

September 18th, 2017 by Jacqueline Mitchell | No Responses

I overheard a conversation in a shoe shop the other day.  A little girl was bemoaning that her mum wouldn’t buy her a particular set of trainers and she was going to tell her dad how mean her mum was.

I shouldn’t have listened in but I was interested in the reply.  Was mum going to give in, was she going to snap back a retort, was she going to ignore her.  But instead, her mum stopped and asked her why she thought she should have them.  The conversation went something like this:

Girl: “but why can’t I have them, it’s not fair”

Mum: pause… “so, tell me why it’s not fair”

Girl: “you bought them for Lucy last week”

Mum: “yes I did, but why does that mean I should buy you a pair too?”

Girl: “erm…because it’s not fair that she gets a pair and I don’t”

Mum: “but do you know why I bought Lucy a pair?”

Girl: staring at the floor sensing a trap… … read more »

Corporate Identity – How Important?

August 22nd, 2017 by Alison McKinney | No Responses

Corporate identity is a lot more than just a logo stamped onto all and sundry. It is also the way in which an organisation presents itself to the public, such as its customers and investors as well as its employees. It is a projection of the desired image of the organisation and how it wants to be perceived.

Corporate identity is what makes up the visual and physical look of your brand. It is a complete identity programme involving the rich vocabulary of colour, style and font, website look and feel, stationary and uniforms to name but a few. And let’s not forget social media platforms, which can really set the ‘tone of voice’ of your organisation.

If you want to present your organisation in a professional light and a brand you can recognise and trust, and who wouldn’t, then maintaining a consistent corporate identity is absolutely crucial. Beyond the brand name, remaining true and sticking to a particular palette of colours … read more »

How do you organise your project teams?

July 31st, 2017 by Jaime Johnson | No Responses

The majority of us will be required to work in a team at some point in their career, in fact it has become a valuable testing method both in education but also in recruitment and selection. But how can the stage of the project affect how the team is structured and your role in the team?

Traditionally, the person with the most expertise and experience is placed in charge i.e. a chief programmer, assuming they will make the best decisions about how to allocate tasks and responsibilities. You would expect teams that adopt this model to feature a rigid hierarchy, whereby final decisions are centralised through this single, formally designated individual. A predictable downside of this approach is that the person may become a bottle neck or particularly as projects increase in complexity and team size.

In contrast to this an alternative approach, which has become increasingly popular, is to allow teams to self-manage. The assumption of this model is that team members … read more »

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