TSI Blog

Effective Written Communication

July 9th, 2018 by Alison McKinney | No Responses

Whilst it’s not the only way to communicate, but effective written communication in the workplace is extremely important and relevant. ‘Time is money’ and the more time wasted on inaccurate and lost messages, the more money a business loses. For example, lack of detail in a memo or email could mean that a piece of work must be completely redone, doubling the time spent on a project.

What written communication doesn’t give you, is the personalisation of the message. It lacks the assistance of body language and vocal articulation. Careful thought needs to go into written communication because without the personalisation of verbal communication, it leaves peoples interpretation and perception of the message open to huge costly misunderstandings.

When sending out written information, it is expected that the people reading the information understand what is being said or asked of them. Still, often than not, some confusion or misinterpretation can lead to inaccurate interpretation. Consideration should also be given to the length … read more »

Wendy the Wagtail and her lessons in communication

June 27th, 2018 by Katherine Reid | No Responses

The incident got us talking about communication and assumptions.  The initial exclamation from my colleague hadn’t given enough information; and on first glance it did look very much like Wendy had collapsed.  It was only when I got up and went to look for myself, and when we waited and watched that we saw that Wendy was okay and it wasn’t someone from another office.

We are very good at making assumptions; we’re great at processing information quickly so that we can make decisions and take action.  But there’s a problem with assumptions.  As the old adage goes, ‘to assume, makes an ass out of u and me’.  Using them as the basis for making decisions can result in decisions that don’t actually fit reality; solutions that miss the mark and actions that head off in the wrong direction.

When we run a survey, we gather a huge amount of information.  The data can be overwhelming and it could be easy to … read more »

Corporate Identity – How Important?

August 22nd, 2017 by Alison McKinney | No Responses

Corporate identity is a lot more than just a logo stamped onto all and sundry. It is also the way in which an organisation presents itself to the public, such as its customers and investors as well as its employees. It is a projection of the desired image of the organisation and how it wants to be perceived.

Corporate identity is what makes up the visual and physical look of your brand. It is a complete identity programme involving the rich vocabulary of colour, style and font, website look and feel, stationary and uniforms to name but a few. And let’s not forget social media platforms, which can really set the ‘tone of voice’ of your organisation.

If you want to present your organisation in a professional light and a brand you can recognise and trust, and who wouldn’t, then maintaining a consistent corporate identity is absolutely crucial. Beyond the brand name, remaining true and sticking to a particular palette of colours … read more »

How do you organise your project teams?

July 31st, 2017 by Jaime Johnson | No Responses

The majority of us will be required to work in a team at some point in their career, in fact it has become a valuable testing method both in education but also in recruitment and selection. But how can the stage of the project affect how the team is structured and your role in the team?

Traditionally, the person with the most expertise and experience is placed in charge i.e. a chief programmer, assuming they will make the best decisions about how to allocate tasks and responsibilities. You would expect teams that adopt this model to feature a rigid hierarchy, whereby final decisions are centralised through this single, formally designated individual. A predictable downside of this approach is that the person may become a bottle neck or particularly as projects increase in complexity and team size.

In contrast to this an alternative approach, which has become increasingly popular, is to allow teams to self-manage. The assumption of this model is that team members … read more »

The Survey Initiative And Vimto Make Shortlist Of CIPR Pride Awards

July 24th, 2017 by Hilary Collins | No Responses

We’re delighted that our work in partnership with soft drinks giant, Vimto, has been shortlisted for the Chartered Institute of Public Relations CIPR Pride Awards (Anglia, Thames and Chiltern) for Best Internal Communications Campaign.

We’ve been working with Vimto for three years and have helped the company achieve incredibly high levels of employee engagement, as well as supporting the company in the development of its values. Lynne Poole, Head of Human Resources, Vimto, explains: “We have always prided ourselves on being a great place to work. Thanks to The Survey Initiative we have been able to pinpoint areas we can become even better at. To this end we embarked on a consultation with our employees where the company values were created from the bottom-up and have been completely embraced by all.”

Since 2015 we’ve continued to work in partnership with Vimto to gauge their employees’ views on their workplace and the results have been amazing.  Gary Cattermole, Director, The Survey … read more »

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