An employee survey is a reliable, cost-effective way to find out what people in your organisation really think and feel. Surveys will not only give you a deep insight into how engaged your employees are, they also identify areas of prime attention, enabling you to continually improve motivation.
Employee surveys can play an important role in your wider consultation process, They can inform employees and give you feedback on employment prospects or decisions that may lead to changes in work organisation or contractual relations.
Annual and half-yearly employee engagement and opinion surveys are by far the most popular kind of employee research activity. However, the following types of research programmes are also emerging:
- Internal customer service evaluation;
- Procedure and policy evaluation;
- Stress audit;
- Work/life balance audit;
- Internal communications evaluation;
- Evaluation and design of different benefits schemes;
- Managing employees through organisational change programmes, such as relocation, mergers or acquisitions;
- Combining employee and customer satisfaction studies;
- Alignment of employees behind organisational rebranding and repositioning efforts;
- Alignment of employees behind new product development.